Discovering CX Transformation
Based on her PhD in CX and her 25+ years of experience driving CX transformation programs globally, dr. Zanna van der Aa explains the core concepts of Customer Experience transformation, navigating you through the sense and nonsense, sharing do's and don'ts, lessons learnt and successful, inspiring interventions.
She combines her scientific background with a very no-nonsense, pragmatic, energizing approach that you can apply immediately in your day-to-day work. Always connecting it to her vision of creating more Human Centric organisations by focusing on the three pillars of successful CX transformation: customers, employees and purpose.
Podcasting since 2020 • 38 episodes
Discovering CX Transformation
Latest Episodes
Naiara Cantabrana (Randstad) | Human Centric CEO Podcast | EPS#3
What does it take to make a business thrive for the long term? Hint: It’s not just about profit. In this heart-to-heart conversation, Naiara and Zanna discuss how human-centric leadership can be a game changer. Naiara, who has spent two decades...
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Season 1
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Episode 38
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46:26
Interview Jeroen Velthof (Bol) on the art of balancing CX with tangible business value EPS #37
Join the Champions League of Customer Experience Transformation! Sign up for weekly inspiration: https://zannavanderaa.com/cxleague/For timestamps see below.<...
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Season 1
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Episode 37
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47:23
Leadership Activation in CX Transformation EPS #36
Join the Champions League of Customer Experience Transformation! Sign up for weekly inspiration: https://zannavanderaa.com/cxleague/For timestamps see below.<...
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Season 1
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Episode 36
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20:11
Dan Cable (London Business School) | Human Centric CEO Podcast | EPS#2
Join dr. Zanna van der Aa and Professor Dan Cable from London Business School as they explore the concept of human-centric leadership. In this insightful and energizing conversation, they discuss how CEOs can foster a culture of purpose and eng...
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Season 1
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Episode 35
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47:56
Nawaf Al-Gharabally (CEO Zain Kuwait) | Human Centric CEO Series | EPS#1
In this first episode of the Human Centric CEO series of videopodcasts, host dr. Zanna van der Aa sits down with Nawaf Al-Gharabally, CEO of Zain Kuwait, to dive deep into the world of Customer Experience (CX) transformation and Human Centricit...
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Season 1
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Episode 34
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36:01